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Marketing Insights for Small Business

Practical strategies, systems, and insights to help you generate more leads and grow your business. Written by George Affleck and the Curve team.

Is SEO Worth It for Small Business Owners in Canada?

Is SEO worth it for Canadian small businesses? Learn what it costs, what to expect, and how Vancouver lead gen experts turn traffic into qualified leads. ...more

SEO

May 31, 2026•8 min read

How to Write Google Ads That Get Clicks and Cut Lead Costs

Learn how to reduce cost per lead with proven Google Ads copy tactics that improve click through rates, boost relevance, and drive more qualified leads. ...more

PaidAds

May 28, 2026•8 min read

Website Mistakes Quietly Killing Your Service Business Sales

Discover the common website mistakes that reduce enquiries and learn conversion-focused website design fixes to turn more visitors into leads. ...more

Websites

May 28, 2026•7 min read

Google Ads Vs Meta Ads for Local Business Growth

Compare Google and Meta strategies to boost local leads across Canada, and learn when Meta ads for a local business deliver the best ROI. ...more

PaidAds

May 28, 2026•8 min read

The Speed-to-Lead Problem Costing You 78% of Your Leads

Learn why fast follow up matters and how lead generation for small businesses can improve conversions with connected systems and automation to win more leads. ...more

Lead Generation

May 28, 2026•7 min read

What a Lead Generation System Is and Why Small Businesses Need It

Learn how lead generation for small businesses improves results by connecting your website, SEO, ads, and CRM into one system to nurture leads. ...more

Lead Generation

May 28, 2026•8 min read