The Eurowave in Vancouver's Chinese Daily Newspaper- Sing Tao
Curve’s publicity camapaign for Body Beautiful Canada’s Eurowave became multicultural last week, when coverage was secured in Sing Tao, a Chinese language daily newspaper.
Securing coverage in a variety of languages for clients is always of great benefit, as it is a sure way to expose a new audience to your product. Curve therefore always strives to ensure a multilingual component is regularly present in its PR activities.
This multicultural approach applies to our marketing activities as well. Especially when promoting arts and culture clients, Curve works with its community partners to see advertisements and promotions running in a variety of languages in a number of specialty publications and outlets. We have found this to be a proven way to share our clients stories and products with the largest possible audience, and to maximize the return on their advertising and media relations.
Click Here to check out all three pages of Body Beautiful Canada’s Eurowave coverage in Sing Tao.
