PRODUCTS

AREA OF EXPERTISE:
Product Marketing and Publicity
CHALLENGE:
Garnering coverage and exposure
RESULT:
Curve partnered FullyLoaded Tea with high profile events like the Juno Awards, L’Oreal Fashion Week in Toronto, and the Emmy’s in L.A. Bringing Fullyloaded’s fresh tea philosophy to the movers and shakers in Canada and the US. The client saw a tangible spike in business and US exposure paved the way for entry into that lucrative marketplace.
PROJECT DESCRIPTION:
FullyLoaded Tea is an innovative young company with an amazing product. Curve was hired to raise awareness of the boisterous blends in key demographics and markets.

AREA OF EXPERTISE:
Product Marketing and Publicity
CHALLENGE:
Garnering coverage for a new product in the competitive interiors market
RESULT:
Curve raised the local and national profile of Beetling with a targeted media relations campaign. Focusing on the highly competitive and desirable home and parent /family publications. National media was backed up with local coverage in newspapers across Canada along with several online high traffic websites and blogs.
PROJECT DESCRIPTION:
Beetling Design Corporation creates 3-D wall art for kids. Curve worked with the Coquitlam based company to launch their innovative products on to the interior design market.